Search engine marketing, or SEM, is a form of Internet marketing that seeks to promote websites by increasing their visibility in search engine result pages (SERPs). According to the Search Engine Marketing Professional Organization, SEM methods include: search engine optimization (or SEO), paid placement, and paid inclusion

Advertise on search engines with paid listings in Google, Yahoo and MSN search results and simultaneously advertise on their partner sites. Search Engine Marketing (also knows as PPC or Pay Per Click) is extremely cost-effective. You pay just pennies for each click and are only charged when a potential customer clicks on your ad and arrives at your website. You have total control of your costs. Set daily budgets and decide everything from what what sites your ad shows on to the time of day your ads show to impression frequency throughout the day.

Not sure what you're looking for? We recommend a combination of both Natural Search Engine Optimization and Pay Per Click. Pay Per Click is strongly recommended for young websites as the age of any given website has significant bearing on it's ability to rank in the search engines. Search engine visibility is one of the most commonly overlooked aspects of online marketing and it's absolutely critical to your success. We can tailor a search engine visibility program that suits your needs and we'll walk you through the entire process.

Carolina iMarkeketing has 10 years of experience setting up and managing SEO and PPC campaigns. 

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